{"id":1116,"date":"2019-05-23T15:31:48","date_gmt":"2019-05-23T13:31:48","guid":{"rendered":"https:\/\/altinnov.blog\/?page_id=1116"},"modified":"2022-02-24T13:02:40","modified_gmt":"2022-02-24T12:02:40","slug":"about","status":"publish","type":"page","link":"https:\/\/altinnov.blog\/index.php\/en\/about\/","title":{"rendered":"About"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"alignleft wp-image-1013 size-medium\" src=\"https:\/\/i0.wp.com\/altinnov.blog\/wp-content\/uploads\/2019\/04\/IMG_6527.jpg?resize=300%2C300&#038;ssl=1\" alt=\"S\u00e9verine Thery-Perez r\u00e9dactrice du blog Street Art &amp; LifeStyle Altinnov.blog\" width=\"300\" height=\"300\" srcset=\"https:\/\/i0.wp.com\/altinnov.blog\/wp-content\/uploads\/2019\/04\/IMG_6527.jpg?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/altinnov.blog\/wp-content\/uploads\/2019\/04\/IMG_6527.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/altinnov.blog\/wp-content\/uploads\/2019\/04\/IMG_6527.jpg?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/altinnov.blog\/wp-content\/uploads\/2019\/04\/IMG_6527.jpg?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/altinnov.blog\/wp-content\/uploads\/2019\/04\/IMG_6527.jpg?w=2280&amp;ssl=1 2280w\" sizes=\"(max-width: 300px) 100vw, 300px\" data-recalc-dims=\"1\" \/><\/p>\n<p>I spent more than 20 years supporting major IT brands in their communication in France. I launched a lot of innovations at the beginning of my career; and then the big brands started to do what we call \u00ab\u00a0reiteration\u00a0\u00bb&#8230; Launching with a big marketing budget a version 4, then 5 then 6 of their products by adding useless functionalities; trying to make the consumer (so you) believe that you absolutely need it&#8230;<\/p>\n<p>In the last few years I&rsquo;ve worked for smaller brands, start-ups that have real innovative products that are better than the competition! The Coronavirus has been there, which in the end allows me to spend more time developing the blog&#8230; A blessing in disguise, since I love sharing my discoveries with you!<\/p><div id=\"altin-48139082\" class=\"altin-contenu_2 altin-entity-placement\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4035181110757945\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block; text-align:center;\" data-ad-client=\"ca-pub-4035181110757945\" \ndata-ad-slot=\"9414912321\" \ndata-ad-layout=\"in-article\"\ndata-ad-format=\"fluid\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>\n<p>&nbsp;<\/p>\n<p>That&rsquo;s for the work part! But my passion is Contemporary Art and Street Art; I prefer to wander around looking for Urban Art, whether in Paris, Lyon, New York,&#8230; than to stay behind a desk! As you can imagine, I have written a lot of press releases, which were mainly read by journalists. Today, by writing on this blog, I am sharing with all of you! And I hope to make you discover new places, talented artists and more.<\/p>\n<p>That&rsquo;s it! It&rsquo;s up to you to see which articles interest you and which ones don&rsquo;t; don&rsquo;t hesitate to comment; the idea being that of sharing; I&rsquo;ll be listening to you in all circumstances.<\/p>\n<p>With these few words I welcome you and if you wish to discover in another way all my Street Art strolls, I concocted you a small map of the World \ud83d\ude09<\/p>\n<p>For the most addicted of you, I also produce a free newsletter in french that arrives every two months in your mailbox. To subscribe, click here: <a href=\"https:\/\/severine.substack.com\/p\/coming-soon?utm_source=url\" target=\"_blank\" rel=\"noopener\"><strong>Altinnov Newsletter<\/strong><\/a><\/p>\n<p>S\u00e9verine<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/d\/u\/0\/embed?mid=1IntdVV2tBzn4TtUa0xSYDrY7e9-ZBpGv\" width=\"1280\" height=\"960\"><\/iframe><\/p>\n<div id=\"altin-614554066\" class=\"altin-apres-le-contenu_2 altin-entity-placement\"><!-- Ezoic - bas article - native_bottom -->\r\n<div id=\"ezoic-pub-ad-placeholder-102\"> <\/div>\r\n<!-- End Ezoic - bas article - native_bottom --><\/div><div id=\"altin-879004860\" class=\"altin-apres-le-contenu altin-entity-placement\" style=\"margin-left: auto;margin-right: auto;text-align: center;\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4035181110757945\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block; text-align:center;\" data-ad-client=\"ca-pub-4035181110757945\" \ndata-ad-slot=\"9414912321\" \ndata-ad-layout=\"in-article\"\ndata-ad-format=\"fluid\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>I spent more than 20 years supporting major IT brands in their communication in France. I launched a lot of&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"jetpack_post_was_ever_published":false,"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>About - ALTINNOV<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/altinnov.blog\/index.php\/en\/about\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About - ALTINNOV\" \/>\n<meta property=\"og:description\" content=\"I spent more than 20 years supporting major IT brands in their communication in France. I launched a lot of&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/altinnov.blog\/index.php\/en\/about\/\" \/>\n<meta property=\"og:site_name\" content=\"ALTINNOV\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Altinnov\/\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-24T12:02:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/altinnov.blog\/wp-content\/uploads\/2019\/04\/IMG_6527-300x300.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Altinnov1\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/altinnov.blog\/index.php\/en\/about\/\",\"url\":\"https:\/\/altinnov.blog\/index.php\/en\/about\/\",\"name\":\"About - ALTINNOV\",\"isPartOf\":{\"@id\":\"https:\/\/altinnov.blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/altinnov.blog\/index.php\/en\/about\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/altinnov.blog\/index.php\/en\/about\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/altinnov.blog\/wp-content\/uploads\/2019\/04\/IMG_6527-300x300.jpg\",\"datePublished\":\"2019-05-23T13:31:48+00:00\",\"dateModified\":\"2022-02-24T12:02:40+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/altinnov.blog\/index.php\/en\/about\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/altinnov.blog\/index.php\/en\/about\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/altinnov.blog\/index.php\/en\/about\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/altinnov.blog\/wp-content\/uploads\/2019\/04\/IMG_6527.jpg?fit=3024%2C3024&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/altinnov.blog\/wp-content\/uploads\/2019\/04\/IMG_6527.jpg?fit=3024%2C3024&ssl=1\",\"width\":3024,\"height\":3024,\"caption\":\"S\u00e9verine Thery-Perez r\u00e9dactrice du blog Street Art & LifeStyle Altinnov.blog\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/altinnov.blog\/index.php\/en\/about\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/altinnov.blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/altinnov.blog\/#website\",\"url\":\"https:\/\/altinnov.blog\/\",\"name\":\"ALTINNOV\",\"description\":\"BLOG STREET ART &amp; LIFESTYLE\",\"publisher\":{\"@id\":\"https:\/\/altinnov.blog\/#\/schema\/person\/fb38574bf72ee22878743e54d687ae5a\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/altinnov.blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\/\/altinnov.blog\/#\/schema\/person\/fb38574bf72ee22878743e54d687ae5a\",\"name\":\"S\u00e9verine\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/altinnov.blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/i0.wp.com\/altinnov.blog\/wp-content\/uploads\/2021\/07\/SkatePark-re\u0301alise\u0301-par-JonOne-dans-lespace-transition-ephe\u0301me\u0300re-dAbbeville-scaled.jpg?fit=2560%2C1920&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/altinnov.blog\/wp-content\/uploads\/2021\/07\/SkatePark-re\u0301alise\u0301-par-JonOne-dans-lespace-transition-ephe\u0301me\u0300re-dAbbeville-scaled.jpg?fit=2560%2C1920&ssl=1\",\"width\":2560,\"height\":1920,\"caption\":\"S\u00e9verine\"},\"logo\":{\"@id\":\"https:\/\/altinnov.blog\/#\/schema\/person\/image\/\"},\"sameAs\":[\"https:\/\/altinnov.blog\/\",\"https:\/\/www.facebook.com\/Altinnov\/\",\"https:\/\/www.instagram.com\/Altinnov\/\",\"https:\/\/www.linkedin.com\/in\/severinetp\/\",\"https:\/\/www.pinterest.fr\/SeverineTP\/\",\"https:\/\/x.com\/Altinnov1\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"About - ALTINNOV","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/altinnov.blog\/index.php\/en\/about\/","og_locale":"fr_FR","og_type":"article","og_title":"About - ALTINNOV","og_description":"I spent more than 20 years supporting major IT brands in their communication in France. 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